If you’ve been blogging for a while now, you may have noticed at a certain point it stops from being a way to drive more traffic to your website.
Naturally, you have to realize you can’t depend just on blogging to bring in more visitors. While you do need to post new and high-quality content regularly, your audience might just get tired of simple text-based posts.
So in the following lines, we’ll explore alternative and efficient ways to drive more traffic to your website.
People love it when you portray certain insightful data in a visual form. It also gives them an incentive to share it.
Infographics are easier to read and understand, they are good looking and shareable, so they’re the key to getting viral and increasing your website’s audience.
Of course, you will need to put a lot of work towards designing infographics which will drive more traffic to your website. First of all, the data needs to be compelling, helpful and relevant to your audience.
Then, you will have to organize everything as clear and concise as possible. Consider using a theme which emphasizes your data and the message you want to send. Remember: it’s all in the visuals.
Many avoid getting into video content because they feel like they need to spend a fortune on filming gear. It may have been the case a few years ago, but in 2017 your smartphone can shoot pretty impressive videos.
Just try it out.
Granted, you need to apply the same principles from the section about infographics. Your YouTube video should contain high-quality information which your audience likes or just solve one of their problems.
If you don’t feel like shooting videos with your phone, just do a tutorial by recording your computer’s screen. People love video guides and it will be a fail-proof method to drive more traffic to your website.
At a certain point in your website’s lifespan, you’ll want to shift from writing content to asking for user-generated content in the form of reviews or testimonials.
The reason they’re so important and everybody talks about them is they really add value to your services or products.
Getting your customers and partners to write content about you is a great way to boost loyalty and even boost your sales (if you run an eCommerce website). Keep in mind users value other users’ opinions and recommendations over yours.
In some cases, all you’ll have to do is ask for it. In other cases, you’ll have to offer your customers an incentive in exchange for their content. Additionally, it is a good idea to ask your customers to post photos of themselves wearing or using your product on social media.
Another benefit of user-generated content is it might get you more shares on Facebook or Twitter, as people like to share their own content with their followers. Naturally, it will drive more traffic to your website and help you reach new customers.
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